Marketing Management

Marketing Management:

Marketing Management is the leading marketing text book because its content and organization consistently reflect changes in marketing theory and practice.
The book introduced the concept that companies must be customer and market driven.
⚜Key Information:
» Title : Marketing Management
» Author(s) : Philip Kotler, & Kevin Lane Keller
» Publisher : Pearson
» Edition : 15th Global Edition
» Year : 2015

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You can Download this Marketing Management - 15th Global Edition by Philip Kotler, & Kevin Keller by clicking link below:

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